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Samsung The Warehouse
Experiential
![Samsung The Warehouse](https://assets-global.website-files.com/64a0bbb186ddc9c49cc6ab15/64a783c60ca4af8745ffe3db_The%20Warehouse-9958.jpg)
The Warehouse is a Samsung Loft utilizing collection of resources from past experiential activations, creating a loyalist-only experiential space. It is a shared workspace and a place to connect like-minded creators and loyalists. By inviting media members across agency contacts, the Loft is accessible through a custom key app, media and loyalists can access the lounge amenities by day to work, take breaks, network with others. At night, the space transforms into a lounge where members can power down and attend intimate concerts, talks, and more.